Discover and read the best of Twitter Threads about #abtesting

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Cómo emplear la #IA, en este caso #Midjourney y #ChatGPT, para idear A/B testing y experimentos en una página de producto de un #ecommerce.

He elegido un caso de uso tipo: un e-commerce de guitarras eléctricas.

Y esto he parido, ¿cómo? Ala, hilo 👇 Image
Aquí tenéis este ejemplo en el que he trabajado últimamente, que creo es una buena muestra de como podemos utilizar el combo Midjourney (o cualquier otra IA generativa visual) + ChatGPT para idear posibles layouts / experiencia que podrían ser objeto de experimentación / testing.
En primer lugar, defino una PDP (Product Detail Page - Página de producto) sobre la que voy a trabajar.

En este caso, una hipotética guitarra eléctrica dentro de un e-commerce global de instrumentos, donde por la naturaleza de producto y target quiero un tratamiento diferencial.
Read 15 tweets
1. A/B testing can significantly improve your copywriting results. By testing different variations of your copy, you can determine what works best for your audience and optimize your content accordingly. #copywriting #ABtesting
2. A/B testing allows you to make data-driven decisions about your copy. Instead of relying on guesswork, you can use actual user data to determine which copy resonates with your audience and drives more conversions. #data #copywriting
Read 21 tweets
You may have seen my research on A/B testing reported by the @observer online, in print or via the #Marr show. Here is a full @Medium report by me on what the news article and @AndrewMarr9 show touched upon. Big ol' thread 1/

⬇️⬇️⬇️Read here ⬇️⬇️⬇️…
Political parties using #Facebook ads have a powerful capacity to hone their messages. Unlike the past where expensive and hard to organise focus groups were the only avenue available for parties to test their messages; today all the political parties engage in #ABtesting 2/
Political parties have never had it so good, as it’s ‘us’ (the users), who help make this happen. Today party campaigning is Janus-faced, a fantastic example of this phenomenon is via the many faces of @joswinson the #LiberalDemocrats were recently pushing. 3/
Read 25 tweets

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