Discover and read the best of Twitter Threads about #adstandards

Most recents (3)

Hi @McGrathFdn we support the aims and the work of your charity. We have lost loved ones to breast cancer and see the value of your important work.
#breastcancer #charity
mcgrathfoundation.com.au
We are therefore troubled to see #HoneyBirdette misusing your brand once again. Just like 2019, the shopping centre sex shop, has plastered your logo on its sexual objectification of women like a stamp of approval. #csr #ethics #adstandards @AANA_says
collectiveshout.org/honey_birdette… ImageImage
Last year, commenting on an identical ad campaign you said:

“We are aware of some complaints in response to our supporter Honey Birdette’s promotional content. This content has been removed as it is not in line with our agreement with them.”

collectiveshout.org/honey_birdette… ImageImage
Read 8 tweets
Media Release: New advertising code of ethics unlikely to rein in repeat corporate offenders #mediarelease #advertising #aana #csr #ethics #adstandards

collectiveshout.org/new_ad_code_wo… Image
The Australian Association of National Advertisers (AANA) this week released its updated Code of Ethics following a review. While we welcome some new elements in the Code, we have reservations about its overall effectiveness.
The updated Code – taking effect Feb 2021 - includes restrictions on undue focus on male or female anatomy, unless relevant to the product being advertised, use of sexualised imagery or graphic violence where children are likely to view it, & avoiding harmful gender stereotypes.
Read 9 tweets
Since the publication of @Ad_Standards list, Collective Shout has released another statement claiming the dismissal of both the KFC and Ultra Tune ads is a ‘failure of self-regulation’.

“Ad Standards gives the illusion of regulation” Liszewski said.

mumbrella.com.au/ultra-tune-and…
“The dismissal of the ads that received hundreds of complaints indicates Ad Standards is not actually reflecting ‘community standards’.

“As their own ‘most complained about’ list shows, demeaning, sexist ads aren’t regulated. They’re actually endorsed,” Liszewski said Image
KFC led the way with 187 complaints.

Ad Standards received complaints about the ad sexualising the boys & reinforcing gender stereotypes. The complaints were dismissed but the decision drew ire from Collective Shout and the wider industry.
#BadStandards #AdStandards Image
Read 4 tweets

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