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NEWS FROM BREE: Amazon’s @LOTRonPrime series began its online marketing in GRAND GEEK STYLE with Fantasy lover’s favorite trope: a MAP of Middle-earth with details trickling in daily. LET’S EXPLORE THIS 🗺

“I’m acquiver with anticipation!”
- Bilbo

A THREAD by @Quickbeam2000
/1
The silence from Amazon had been deafening for many long, dry months...

Since their first slam-bang press release we haven’t heard any news, nor casting announcements, nor anything beyond the reveal of the two young writers newly assigned.

THEN THIS!
amazon.com/adlp/lotronpri…
/2
It is a rather shrewd piece of early marketing.

Though at first listing NO place names or demarcations, it is meant to be PURE ENTICEMENT. A blank map of such a familiar landscape has a visceral effect of “inviting us in” and lets our imagination start galloping wildly ahead. /3
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