Discover and read the best of Twitter Threads about #brandloyalty
Most recents (1)
Did you know customers stood by the Coffee Brand @sleepyowlcoffee when it delivered products in the wrong packaging?
Wrong packaging could've resulted in a deluge of bad customer reviews - But this BRAND HACK saved them.
Read the amazing story of Sleepy Owl's #brandloyalty
Wrong packaging could've resulted in a deluge of bad customer reviews - But this BRAND HACK saved them.
Read the amazing story of Sleepy Owl's #brandloyalty
When the #pandemic hit the world in 2020, businesses were caught off-guard. Sleep Owl was no different. From their Inventory getting stuck on the highway for 45 days to running out of packaging -The new coffee brand was navigating a host of operational & financial problems.(1/9)
When @sleepyowlcoffee ran out of packaging for their hero product i.e. the original cold brew with which they entered the coffee market, the brand had 2 choices - And NEITHER of them were easy.
#branding #storytelling (2/9)
#branding #storytelling (2/9)
