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🥤"Campa Cola Returns: Reliance Brings Back the Iconic Brand"

[THREAD🧵]👇

1) Campa Cola was a popular soft drink brand in India in the 1980s and 1990s.

It was owned by Pure Drinks Group, which was founded in 1977 by the Ramesh Chauhan family.

#Reliance #Campa #campacola
2) In 2000, the Indian government banned the production and sale of Campa Cola due to concerns about the use of pesticides in soft drinks.
3) Reliance Consumer Products Limited(RCPL) acquired Campa for INR 22 Cr from Pure Drinks Group.

4) The initial Campa portfolio will consist of Campa Cola, Campa Lemon, and Campa Orange.
Read 5 tweets
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