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Design is hard (II).

A large part of this is choosing colors — *everything* you design needs a color.

I’ve realized that while true mastery takes years, there are simple, scientific rules that can make your colors much nicer.

Here are 10 practical tips for choosing colors.
1. Use slightly blue-shifted gray instead of “perfect” gray.

This applies to both backgrounds and texts.

An easy trick: grab a gray (e.g. #d1d1d1) and make it #d1d3d5.

This makes the color less “yellow,” which feels more fresh and clean. (less “aging”) ImageImage
2. Avoid black text on non-white background. That looks dirty.

Instead:

- Tint the text with the bg color if bg is light, or
- Use white text on darker background

How to tint correctly? Open the bg color in color picker, and drag to a darker color. Image
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