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What is Going on Between @barstoolsports and @callherdaddy? (Thread)

Inspired by tweets from @blakeir, @mdudas, @sarthakgh

Notes 👇
What is Call Her Daddy?

• Call Her Daddy is a podcast hosted by @alexandracooper and @sofiafranklyn
• It talks about sex and relationships with a target audience of young women
• It's the #17 podcast in the US
• 80 episodes since Dec. 2018

podcastinsights.com/top-us-podcast…
Why Do People Listen To It?

• It's built a loyal following which calls itself the #daddygang
• It talks about a forbidden topic: sex
• It's powered by one of the most powerful marketing machines in the world: Barstool Sports
Read 21 tweets

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