Discover and read the best of Twitter Threads about #designresearch
Most recents (13)
In an essay I wrote, "only unaware practitioners use made-up #personas in their design work".
I think I know why this is done.
🧵 1/15
I think I know why this is done.
🧵 1/15
There is a difference between #characters and #archetypes. You can make up characters, as long as each character is based on a researched archetype.
2/15
2/15
People who make up personas are actually making up characters, but they make these characters without any grounding. There are usually no researched archetypes.
You can do better, and have fun:
3/15
You can do better, and have fun:
3/15
#DesignResearch - đť‘·đť’‚đť’“đť’• 1
Welcome! ✨
I present: A quite interesting thread! đź‘€
So, we had this course called [ Metodologi Riset Desain ] and tbh it's such a unique concept for us who still have the mindset that the most important thing of design is 'only' the visual --
Welcome! ✨
I present: A quite interesting thread! đź‘€
So, we had this course called [ Metodologi Riset Desain ] and tbh it's such a unique concept for us who still have the mindset that the most important thing of design is 'only' the visual --
--as we often forget the research behind a design.
✨"A research driven design has proven to significantly contributed to sharpen designers' assessment to identify design problems articulate users' need, as well as finding the best media and technology for design development."✨
✨"A research driven design has proven to significantly contributed to sharpen designers' assessment to identify design problems articulate users' need, as well as finding the best media and technology for design development."✨
[ Desainer + klien ➡️ untuk Audiens ]
👉 Dibutuhkan RISET!
Desain sebagai sebuah "solusi" tentu butuh riset mendalam guna mengidentifikasi & memecahkan permasalahan.
Metode menyesuaikan kebutuhan, jadi setelah desainer menemukan SATU masalah, dapat dihadirkan BANYAK solusi.
👉 Dibutuhkan RISET!
Desain sebagai sebuah "solusi" tentu butuh riset mendalam guna mengidentifikasi & memecahkan permasalahan.
Metode menyesuaikan kebutuhan, jadi setelah desainer menemukan SATU masalah, dapat dihadirkan BANYAK solusi.
I'm fascinated by object-labelling memes knowyourmeme.com/memes/object-l… as a kind of hybrid metaphor / mental model illustration—a rapid, relatable way for people to create "diagrams" of how they imagine concepts relating to each other, via properties of objects as metaphors
A thread:
A thread:
If we're categorising these somehow, one interesting subgenre is about *material properties* as metaphors: something is heavy, or weak, or spiky, or disintegrates easily (it's interesting how many are about mental health)
Another common subgenre uses the idea of *one element occluding, stopping, or protecting another* as a metaphor
What does #designresearch look like in practice? Here’s @ParsonsTransD closing out the semester with a bang 🌠(& some thoughts for practitioners): (1/4)
@ParsonsTransD #designresearch = Intentional inquiry through deep play + sensemaking
@ParsonsTransD @ParsonsTransD Exploring systemic challenges at human, institution & society levels - incarceration, #immigration, value, invasive #tech, #accessibility in public spaces, & analog/digital identity.
Our keynote is @steveportigal, with "What we (don't) talk about when we talk about research"
#designresearch
#designresearch
What is he seeing, not seeing in the research field today. It's really important we don't confuse research with user experience because the problems are different.
#dr19
#dr19
Steve is acknowledging that he is just one person and he's expecting to have some robust discussions with people after he says some provocative things today.
We have Julie Watson from Trade Me in NZ.
#designresearch
#designresearch
Julie is talking about how design research can inform strategy.
#designresearch
#designresearch
Instead of building a solid business case for design research to implement strategy they just decided to give it a crack and see what happens.
#designresearch
#designresearch
We're about to hear from Evette Cordy—How to cultivate curiosity to get deeper insight into your customers.
#designresearch
#designresearch
Evettes passion fro people and understand what and why they do things is why she became a psychologist.
#designresearch
#designresearch
Evette wrote a book of her experiences 'Cultivating Curiosity'.
#designresearch
#designresearch
Carlos is a PhD survivor and loves human data interaction.
#designresearch
#designresearch
When we talk about using data it's data that helps you design. We usually have a lot of qualitative data as designers. Orgs can have huge amounts of quant data.
#designresearch
#designresearch
Next up is Nova Franklin: Championing Inclusive Research.
#designresearch
#designresearch
Back from the break, Stephen Cox from Westpac is talking 'The good, the bad, and the empathy' a journey of data driven personas.
#designresearch
#designresearch
The good: How our team has been able to connect the business to the customer.
The bad: How I stuffed up the research methodology and cost the company time and money
The empathy: how we've managed to create it.
#designresearch
The bad: How I stuffed up the research methodology and cost the company time and money
The empathy: how we've managed to create it.
#designresearch
There are 4 researchers to 50+ designers at Westpac who deal with generative and evaluative research.
#designresearch
#designresearch
Julia is the head of product research at Moo.
#designresearch
#designresearch
How do you cultivate an appetite for learning? Julia will talk about building the research culture at Moo.
#designresearch
#designresearch
Hendrik leads the Google maps user research team in Sydney.
#designresearch
#designresearch
Hendrik will talk about how they've leveraged research methods to create culture change in their organisation.
#designresearch
#designresearch
Scaling a design research practice with Scott Maywood Bryant & Anita Philippose from ANZ.
#designresearch
#designresearch
Working in a big enterprise comes with advantages and disadvantages, we're going to share what worked and didn't, where we are and where want to be.
#designresearch
#designresearch
