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1/ Don’t be yourself.

CREATE yourself.
2/🔎One piece of advice that I find totally confusing is “Be Yourself”

🤷🏽‍♀️What does that even mean?

🧚🏼There are way too many aspects to our personality—and also we are always changing. A belief we have this week can dramatically change by next year.
3/When I met @garyvee I asked him, “You say Be Yourself a lot...how does one do that anyway?”

💡He gave me the line that I remember to this day, “You decide what yourself is.”

Of course since I’m an engineer, I needed a formula for how to do this so here is what I came up w/
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