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The rise of ecommerce platforms like @magento @WooCommerce, @ecwid, @BigCommerce @Shopify, others has made it simple for India's consumer brands to move online quickly and go the D2C way.
#ecommerce #ecommercebusiness #directtoconsumer #d2ctrends

inc42.com/playbooks/indi…
“Brands now want a scalable agile platform wherein they can launch their stores within a short span of time. They want platforms that support automation tools, innovative customer engagement tools and lower running costs,” says @Anuroof, Head of Marketing at @Shopify
For many #D2C brands, Shopify seems to be the go-to option as it offers a simple interface. However, few others have found a different fit for their businesses as well. For instance, for @Melorra_com, @magento as a backend platform solves the problems of scale and automation
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