Discover and read the best of Twitter Threads about #foreverforward
Most recents (1)
1/ Last month, @web and I did a webinar on the importance of Retention, Brand Equity & Storytelling and why these are now critical pieces of the DTC growth strategy.
Here’s what we covered 👇
(Grab the PDF of these slides: hubs.ly/H0kKZCb0)
Here’s what we covered 👇
(Grab the PDF of these slides: hubs.ly/H0kKZCb0)
2/ The DTC boom of the last decade was made possible in large part by the advent of paid media channels like Facebook and Google.
Marketers were able to reach audiences with a level of granularity and scale never before seen in the history of advertising.
Marketers were able to reach audiences with a level of granularity and scale never before seen in the history of advertising.
3/ Those who were early to adopt these new channels took advantage of cheap acquisition costs before others caught on.
