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oh lovely, adtech works

in my 1 cent CPM experimental campaign, you can see the price paid to the publisher - around 0.8 cent CPMs

this 20% goes to 1 intermediary (the DSP); this is the shortest possible programmatic supply chain

data from #FouAnalytics
what do I get for 1 cent CPM ads?

oh goody, look at these devices/IP addresses loading my ad 100s of times, despite my having set freq cap of 1 (lifetime)
oh, and in the 28% of the impressions where "intersection" was measurable, the intersection was ZERO 65% of the time.

this means the ad did not intersection in any way with the viewport (the portion of the browser the user can see)
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