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Les 100 meilleurs #livres marketing de tous les temps. 📚
De la psychologie, copywriting, business, influence, story-telling, finances, au growth hacking, voici les livres à lire absolument pour toute personne intéressée à devenir meilleure en marketing. 🚀
🧵 MEGA THREAD ⤵️
De la psychologie, copywriting, business, influence, story-telling, finances, au growth hacking, voici les livres à lire absolument pour toute personne intéressée à devenir meilleure en marketing. 🚀
🧵 MEGA THREAD ⤵️
📚100. Influence : Science & Practice est une examination de la psychologie de la conformité (c'est-à-dire la découverte des facteurs qui poussent une personne à dire "oui" à la demande d'une autre personne).
#influence #psychology #marketing
#influence #psychology #marketing
📚99. Le best-seller du New York Times qui explique pourquoi certains produits et idées deviennent populaires.
#marketing #contentmarketing #newyorktimes #book #livre
#marketing #contentmarketing #newyorktimes #book #livre
Before working for @ahrefs, I ran an SEO business.
Here's my advice on how to start one in6⃣steps.
//THREAD//
Here's my advice on how to start one in6⃣steps.
//THREAD//
1⃣Learn SEO... seriously
Don't even think about messing around with clients' sites unless you actually understand SEO.
Their sites are their livelihoods.
Don't muck around if you're clueless.🤷
How to learn:
- Ahrefs Blog <3
- @aleyda's learningseo.io
Don't even think about messing around with clients' sites unless you actually understand SEO.
Their sites are their livelihoods.
Don't muck around if you're clueless.🤷
How to learn:
- Ahrefs Blog <3
- @aleyda's learningseo.io
2⃣Start your own site
Knowing the theory is one thing; knowing how it comes together in practice is another.
So... start a site and PRACTICE.
This is what I did. I started a dumb fitness blog.
It was getting ~50k visits/month after 10 months (see screenshot)
Knowing the theory is one thing; knowing how it comes together in practice is another.
So... start a site and PRACTICE.
This is what I did. I started a dumb fitness blog.
It was getting ~50k visits/month after 10 months (see screenshot)
Okay, this sets off another #branding related rant from me. Creating branding and identity systems is my bread and butter and I can understand why people would feel the need to make a #personalbrand in order to make themselves feel more marketable to customers and employers
but I think people who do this are making a mistake and concentrating on the wrong thing. I replies to this tweet in what basically sums up my philosophy towards personal branding. Do your work and your brand will build around you. If you spend too much time thinking about it
you won't actually get the work done that build real brand equity. For instance, look at really famous "personal brands" like #GaryVee or #grantcardone. They actually dont spent a lot of time talking about personal branding. They spend a lot of time talking about putting in the
