Discover and read the best of Twitter Threads about #googleanalytics

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It’s here, it’s here!

SERVER-SIDE TAGGING

#GoogleTagManager

The new Server container is now in public beta. You can create a new container in the Admin section of any Google Tag Manager account you have access to.

My guide:
simoahava.com/analytics/serv…

#measure

THREAD 1/11
Server-side tagging is (for now) a @GCPcloud managed environment, which serves as a server-side proxy for all your analytics, marketing, and advertising needs.

See this video for a walkthrough of how to set it up:



#measure

THREAD 2/11
With Server-side tagging you're looking at lots of benefits for your data pipeline; two in particular:

1. You *own* the proxy. Anything that passes through can be thoroughly assessed, validated, and dispatched OR purged by you.

simoahava.com/gtm-tips/build…

#measure

THREAD 3/11
Read 11 tweets
Lesenswert & kurzweilig, der #Tätigkeitsbericht 2019 der #BlnBDI:
1⃣ Ist einem #Algorithmus eine Entscheidungsbegründung unmöglich, darf dieser keine Empfehlung aussprechen (S.27)
2⃣ Adressvermietung begründet gemeinsame Verantwortlichkeit (S.33)
1/8
datenschutz-berlin.de/fileadmin/user…
3⃣ Einsprüche im One-Stop-Shop-Verfahren gegen #Beschlussentwürfe anderer ABs (S.43/45)
4⃣ Probleme mit gütlicher Einigung als Verfahrensende in 🇪🇺-Staaten (S.44)
5⃣ #Windows10 ohne Internetzugang + getrennte Umgebung für Internetnutzung genügt nach DSK-Papier (S.55)
2/8
6⃣ Nach #Ransomware-Vorfall erhält das KG mobile Dienstgeräte. Man empfiehlt das für alle #Richter und #StAs bei #Homeoffice (S.58f)
7⃣ #Polizei & POLIKS: Aktuell rw. System der Personensuche (S.64)
8⃣ Art. 6 I f #DSGVO für #Kundenzufriedenheitsumfrage im Nachgang (S.86)
3/8
Read 8 tweets
Attempting my first twitter thread to describe what we will cover in the free #GoogleAnalytics for #Retailers training workshop in London next Thurs 12th Sept.

We will start with introductions along with a statement on the purpose of digital analytics (its not reporting) 1/9
First discussion will be on the different options available to retailers for how they can increase profitability, with the actions being driven by the data available through analytics tools. 2/9
The first exercise will be to map out your own website, identifying page nodes, common customer paths and required detailed sections. This helps identify where success actions/key behaviour occurs and to define KPIs 3/9
Read 9 tweets

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