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May Core Update Website Penalty and Recovery

Disclaimer: These are my views and analysis of the May Core Update based on the first-hand data experience and observations of many websites affected by that update.

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#SEO #googleupdate #featuredsnippets
What Happened?

Based on my observations, this update appeared to be driven by the goal of improving the accuracy of information provided by featured snippets.

This is how they planned to accomplish it:

1. Significantly decreased the number of SERPs that were generating FSs.
2. Used Google raters to clear out as many untrustworthy websites as possible through manual reviews so they had no chance to claim featured snippets.

How I Made this Conclusion

Many (incl. tools) noticed the lack of featured snippets in SERPs in general after the May update.
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