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Tomorrow morning we're dropping our biggest release of the year @MightyNetworks.

For it, we chose to focus on engagement. Why engagement? 🧵
Engagement is the key that unlocks:

- Creator independence and ownership
- New, interesting business models
- The next wave of community innovation & ownership

#independentcreator
Last month research we commissioned–the largest study of creators ever–was published.

89% of creators said they want to move away from near total dependence on social & be independent, but only 21% are today.

What’s driving this “independence gap”?
newcreatormanifesto.com
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