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Localization best practices for #SEO

[A quick thread ๐Ÿงต]

#localization #internationalseo #multilingualseo
1. Research and understand the target market and its language, culture, and behavior. This will help tailor your content and optimize it for the local audience.
2. Use the language and cultural norms of the target market in your content. This will increase its relevance and make it more appealing to the local audience.
Read 12 tweets
A ๐Ÿงต๐Ÿ‘‰With the new Helpful Content Update from Google, there will probably be more focus and attention to good content and appropriate content in the target language. ๐—ช๐—ต๐—ฎ๐˜ ๐—ฑ๐—ผ๐—ฒ๐˜€ ๐˜๐—ต๐—ถ๐˜€ ๐—บ๐—ฒ๐—ฎ๐—ป ๐—ณ๐—ผ๐—ฟ #๐—œ๐—ป๐˜๐—ฒ๐—ฟ๐—ป๐—ฎ๐˜๐—ถ๐—ผ๐—ป๐—ฎ๐—น๐—ฆ๐—˜๐—ข? Let's be hopeful: ๐Ÿ‘‡#seo
1. ๐—ก๐—ผ ๐—บ๐—ผ๐—ฟ๐—ฒ ๐—ฏ๐—ฎ๐—ฑ๐—น๐˜† ๐˜๐—ฟ๐—ฎ๐—ป๐˜€๐—น๐—ฎ๐˜๐—ฒ๐—ฑ ๐—ฐ๐—ผ๐—ป๐˜๐—ฒ๐—ป๐˜ ๐—ณ๐—ฟ๐—ผ๐—บ ๐˜€๐—ผ๐˜‚๐—ฟ๐—ฐ๐—ฒ ๐˜๐—ผ ๐˜๐—ฎ๐—ฟ๐—ด๐—ฒ๐˜ ๐—น๐—ฎ๐—ป๐—ด๐˜‚๐—ฎ๐—ด๐—ฒ: companies either put in place a severe SEO localisation strategy, or they will potentially be penalised and outranked (๐Ÿ‘‹ revenue!)๐Ÿ‘‡ #seo #internationalseo
2. ๐— ๐—ผ๐—ฟ๐—ฒ ๐—ฒ๐—บ๐—ฝ๐—ต๐—ฎ๐˜€๐—ถ๐˜€ ๐—ผ๐—ป ๐—ฐ๐˜‚๐˜€๐˜๐—ผ๐—บ๐—ถ๐˜€๐—ฒ๐—ฑ ๐—ฐ๐—ผ๐—ป๐˜๐—ฒ๐—ป๐˜ ๐—ถ๐—ป ๐—ฎ ๐˜€๐—ฝ๐—ฒ๐—ฐ๐—ถ๐—ณ๐—ถ๐—ฐ ๐˜๐—ฎ๐—ฟ๐—ด๐—ฒ๐˜ ๐—น๐—ฎ๐—ป๐—ด๐˜‚๐—ฎ๐—ด๐—ฒ: fewer translations and more original content focused on going hyperlocal (KW research included!). Content shouldn't be used as a filler but as a tool! ๐Ÿ‘‡
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