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So it's been 5 years since I made subtitling a profession. Started out when subtitling was mostly considered a waste of time and irrelevant in Malayalam cinema, by trying to convince many filmmakers & producers who were unaware of its importance and going around asking for work.
There were some movies being subtitled, but they had to be done in Mumbai or Chennai and that further discouraged many from getting it done.
Today, subtitles are almost mandatory even for the lowest budget films and short films and the whole country is raving about our mainstream cinema since they can all watch it with subtitles and all of them are asking for more and more Malayalam cinema reccommendations.
