Discover and read the best of Twitter Threads about #marketingstrategy

Most recents (20)

Want to grow your marketing strategy? Here's what to avoid and what to do instead.

Time for a thread 👇
Growing your marketing strategy is exciting. If your current approaches aren't working, consider trying something new.

But before you implement something new, you need to know first what won't work.

Here are some marketing mistakes to avoid:
#1 Ignoring Customer Needs

Creating content that works for your business can drive traffic to your website. However, unless you understand your audience, most of your content won't resonate. Your approach should be about understanding the needs and wants of your target market.
Read 9 tweets
"More brands are starting to get that internet culture is important and meme culture is important. Meme literacy is important for their social media presence. It’s becoming less and less optional, depending on their level of engagement online." @DonCald greeneracresvaluenetwork.wordpress.com/2022/06/08/dai…
The Internet Encyclopedia of Memes - Cybernaut - Every
every.to/cybernaut/unpa…
#MemeLiteracy, #InternetCulture, #MarketingStrategy
Floating solar power could help fight climate change — let's get it right
nature.com/articles/d4158…
#SolarPower, #ClimateChange, #FloatingSolarPanels
Read 13 tweets
3 Quick SaaS content marketing tips🧵

(FYI: You can download the ebook for more searchenginejournal.com/saas-content-m… )

#ContentMarketing #OnlineMarketingTips #MarketingStrategy
1. When analyzing an audience for the first time, choose the largest sample window possible to bolster your statistical significance.

Then, resample the audience at the same time every year afterward to see how the audience has evolved.

#ConsumerBehavior #ConversionOptimization
2. Make sure you choose the right channels and the right content for the right segments of the funnel.

#OnlineMarketing #DigitalMarketing #MarketingAndSales
Read 8 tweets
We're considering licensing our @nextjs @sanity_io @tailwindcss @typescript engine to other businesses.

Web devs and agencies, would you ever consider using a licensed website engine?

Not too dissimilar to what @divjoy does!

Start projects with the hard stuff done already.
The engine has a cli to quickly build pages, modules, dialogs etc.

We scaffold the whole process from frontend module to Sanity data model and storybook demo.

Our pages are all modular so adding a new module to the library makes it available across the CMS for all pages.
Pages are linked up and routed, they are infinitely nestable and a sitemap is auto generated as you go.

Pages are rebuilt by next without any manual deployments.

All pages have live preview by default.

Buttons are setup to internally link to any pages by name, so no 404s.
Read 9 tweets
Planning Content for your SaaS Blog

⬇️ Here's a checklist of essentials
1. Explain the Basics

➡️ What it's about?
➡️ How are you different?
➡️ Your Story

You can do multiple posts about it - with every update in the software.
2. Build Interest

➡️ What's in for your audience? [Benefits + Freebies]
➡️ Provide social proof [Testimonials + Customer Stories]
➡️ Share your Success Rate in the Industry [Case Studies & Comparisons]
Read 6 tweets
How to Write Email Marketing Copy That Drives Results

(Thread)
Whatever your email marketing goal is, it all hinges on email marketing copy

That’s why you must write yours well.

To do that:
1. Know Your Audience

The first step to crafting compelling email marketing copy is knowing your audience.

This will help you better segment your list and create hyper-targeted email copy.
Read 12 tweets
We have often seen a caption "Red Bull gives you Wings".
Fact- Red Bull has the highest market share of any energy drink in the world, with 7.5 billion cans sold in a year (as of 2019).
What are their #marketingstrategy ?
#FridayMotivation @redbull @redbullindia Image
Authorities in France, Denmark, and Norway initially kept Red Bull from being sold domestically. However, as of 2014, it is on sale in all 27 member states of the European Union and in more than 167 countries around the world. Image
Red Bull focuses on three significant tactics to attract its target audience: Publishing awesome content, colossal publicity stunt, sponsoring or creating events. "They sent a man up 128,000 ft above the earth in a small ship and helium balloon and had him free fall out of it. " Image
Read 5 tweets
MARKETING LESONS FROM THE MOLUE .
A THREAD.
#MarketingTwitter

Wole pelu change eh , wole pelu change eh . If you no get change no enter oh.
This conductor with sagged trousers and weirdly clean teeth kept calling out to prospective passengers , the Molue was long and dirty or rather dusty as usual . thats not even the emphasis today.
its the lanky and fairly aged man standing in front.....
that caught my attention , 'Clears his throat , my wife of five years , decided to pack my load out of the 1 room apartment i was paying for from my little business ."
(omo . lagosians like gossips and gist so why not give it to them ?
what this holds for you is storytelling.....
Read 11 tweets
The Well being Care Enterprise Of LexisNexis Danger Solutions Bolsters Advertising Management To offtype.net Support Growth Strategy.
Many companies are learning find out how to mix the power of selling with the Internet to construct extremely profitable brands. We have created a template to get you started in writing a technique.
We have created a template to get you started in writing a technique. This document will take you thru some preliminary analysis (past the content material audit info above) and how one can combine that research with your targets and content material guidelines.
Read 12 tweets
Daily Bookmarks to GAVNet 11/03/2020 greeneracresvaluenetwork.wordpress.com/2020/11/02/dai…
Opinion | Why You Can’t Rely on Election Forecasts - The New York Times

nytimes.com/2020/11/01/opi…

#election #forecasts
To Make Better Decisions. Assign Rights, Describe Processes, Set… | by Thomas P Seager, PhD | Morozko Method | Nov, 2020 | Medium

medium.com/morozko-method…

#method #decisions #bureaucracy
Read 8 tweets
Knowing the Value of Experiential Marketing

Whether it is brand perception building, lead capture or product purchase, experiential marketing is vital to these goals.
Experience drives perception and every brand and marketer’s challenge is to deliver an emotional understanding of the holistic brand by creating a meaningful appreciation of the brand through hands-on involvement and two-way interaction.
Doing so demonstrates a brand value beyond promotional messaging.
As we know, we live in a world where consumers aren’t buying into brand “promises” as they did once upon a time.
Read 14 tweets
Thread on #graphicdesign
“The alternative to good design is always bad design. There is no such thing as no design.” –Adam Judge
Designed by our inhouse creative design team.
Follow @CompleteDigi for more
#animation #ArtistOnTwitter #artwork #design #DigitalMarketing #Digital
Thread CONTD.
Asking right question, always helps in better understanding of client's need.
Follow @CompleteDigi for more

#FridayMotivation #fridaymorning #ArtificialIntelligence #SEO #PPC #marketing #DataScience #marketingstrategy #MachineLearning #socialmediamanagement
Read 4 tweets
We’re about to start live-tweeting our Summer Student Showcase: Visualizing Science virtual event! Check here for tweets on visual communication research and how it applies to #scicomm, #infographics, #branding, and #socialmedia! ⬇️ @ComSciConCAN @ComSciConQC @AlexGelle
Give us a follow, tag us @designsthatcell and use #DTCSummerShowcase to let us know what you think about the event! We'd love to connect with you 🤗
Our founder, @NersesianSarah, is opening today’s event by introducing our summer internship program and today’s awesome speaker lineup! The intern program was developed to support undergraduate students who lost #research or #scicomm opportunities due to COVID-19 restrictions.
Read 44 tweets
Thread CONTD.
Hashtag game is all about the planning and the process.
You don't just happen to get lucky
Follow @CompleteDigi for more #marketingtips
Visit completedigi.com
#DigitalMarketing #Digital #ArtificialIntelligence #SEO #PPC #marketing #MachineLearning #Hashtag
Thread CONTD.
Hashtag game is all about the planning and the process.
You don't just happen to get lucky.

Follow @CompleteDigi for more #marketingtips
Visit completedigi.com

#SEO #PPC #marketing #DataScience #marketingstrategy #MachineLearning @debjani_ghosh_ @nasscom
Thread CONTD.
Hashtag game is all about the planning and the process.
You don't just happen to get lucky.

Follow @CompleteDigi for more #marketingtips
Visit completedigi.com

#DigitalTransformation #Digital #AI #marketingdigital #PPC2020 #wednesdaymorning #DataScience
Read 9 tweets
Thread

SEO Methodology: How to rank website on top in Google search. Get more traffic now using Smart SEO.

Follow @CompleteDigi for more #marketingtips

#DigitalMarketing #Digital #ArtificialIntelligence #SEO #PPC #marketing #DataScience #marketingstrategy #MachineLearning
Thread CONTD.

SEO Methodology: How to rank website on top in Google search. Get more traffic now using Smart SEO.

Follow @CompleteDigi for more #marketingtips

#SEO #PPC #marketing #DataScience #marketingstrategy #MachineLearning @debjani_ghosh_ @nasscom @OfficialIndiaAI @ZDNet
Thread CONTD.

SEO Methodology: How to rank website on top in Google search. Get more traffic now using Smart SEO.

Follow @CompleteDigi for more #marketingtips

#DigitalTransformation #Digital #AI #marketingdigital #PPC2020 #MarketingMonday #DataScience #ML #businessmastery
Read 9 tweets
THREAD ALERT🔥⚡:

How To Get More Out Of Affiliate Marketing.

See guys the whole gist to make your first earnings with affiliate marketing is quite simple.

It just takes time but if your ready to put in the the work.

3-6 Months down the line, you would smile
👇
Now follow me closely on this one....

If you all have been following he trend of Marketing, I mean core intelligent marketing in its true form.

You will notice that before all these gurus on YouTube sell you a:

•Course
•Software...........👇
You will notice that what we call 'Adding Of Value' to their audience.

Which entails telling their prospects about what that product does before actually prompting them to buy.

As you can see VALUE before OFFER which = 💰
👇
Read 13 tweets
#Thread!

THE JOURNEY OF #AfricaTweetChat

1. ATC, @AfricaTweetChat, was launched on 1st February 2018 by @janetmachuka_ & the co-founder, @barryonyango as a platform to bring African individual brands and start-ups to one #digitalmarketing learning space.
2. The second chat was led by @Ugaman01 on 8th February on "How can #Startups leverage on #socialmedia to cost effective #marketing." The chat was successful drawing in a new audience from Uganda. #AfricaTweetChat
3. Name: @Komana_MN from Zambia. She is a charming heart and as pretty as she is, she is a Digital Marketing specialist and founder of @IdeaBizDM. She handled the topic: "Why Building a #brand needs #Content."

#AfricaCareerChat
Read 41 tweets

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