Discover and read the best of Twitter Threads about #matchamillion

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The BTS Army and K-pop stans are beating QAnon and MAGA supporters at their own game trib.al/NIBCCdm
In the past few months, K-pop stans have regularly hijacked QAnon and MAGA social media hashtags. They’ve led get-out-the-vote efforts against the president. And many were among the online pranksters who boasted about helping derail a Trump rally in Tulsa trib.al/NIBCCdm
This spring, Daezy Agbakoba was the first to tweet the hashtag #MatchAMillion, imploring her fellow stans to add another $1 million to BTS’s Black Lives Matter donation.

They did so in a little over 24 hours trib.al/NIBCCdm
Read 6 tweets
1/4 When news broke in June that South Korean pop band BTS and their label donated $1 million to Black Lives Matter, their fans launched the #MatchAMillion campaign and raised another $1 million for the movement – in just over a day. tmsnrt.rs/393dOTG
2/4 K-pop fans have a history of fundraising for charity causes but the scale and speed of the campaign was unprecedented. Image
3/4 Part of the BTS #ARMY’s strength lies in their diverse demographics; a growing share of their audience are in their 40’s and older, which means they often have more disposable income.
Read 4 tweets
"Ever since knowing BTS, they are united by the wish of wanting to become better people, & they seek to give back to the world by making it a better place. These types of fans have something that surpasses our expectations of idol fandoms." @ohaunoaulait

#MatchAMillion
@BTS_twt Image
"These ARMYs, in whom BTS awakened the desire to become better people, may just be BTS' greatest legacy in this world." @ohaunoaulait

@BTS_twt #MatchAMillion Image
ARMY!! We are so proud to be a part of this beautiful community with you!!

#MatchAMillion @BTS_twt

The above quote was from the book, BTS & ARMY Culture by @ohaunoaulait!

Please check her pinned tweet on her page to purchase the book. 💜
Read 4 tweets

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