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I’ve been doing some digging in the report from the ACCC inquiry that is the basis for the proposed media code.
“Where users of Google Search or Google News click on a given article, they are referred to that media business’s website...
“Where users of Google Search or Google News click on a given article, they are referred to that media business’s website...
Media businesses are paid according to the advertising on their own news websites.”
So, where is the idea that Google is taking advertising revenue that rightly belongs to the media org coming from?
So, where is the idea that Google is taking advertising revenue that rightly belongs to the media org coming from?
They also note: “... while media businesses have a significant online presence, their value as platforms for advertising is likely to be lower than that of search and social media platforms, due to the relative amount of contact time they have with consumers.”
