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The Situation:
Ordering food online on a Sunday in Kingston, Jamaica at 7:00 pm.
A Jamaican Digital Marketer's rant.
By Adrian Anansi.
{A THREAD}
Ordering food online on a Sunday in Kingston, Jamaica at 7:00 pm.
A Jamaican Digital Marketer's rant.
By Adrian Anansi.
{A THREAD}
Step 1.
Called all the people I knew that were less likely to cook on a Sunday:
Solutions offered:
1: Order from the restaurant, get a taxi pick it up.
2. Use Cut di Line.
Challenge:
1. No Cash
2. I'm a 21st Digital Marketer that still doesn't trust online food delivery in JA
Called all the people I knew that were less likely to cook on a Sunday:
Solutions offered:
1: Order from the restaurant, get a taxi pick it up.
2. Use Cut di Line.
Challenge:
1. No Cash
2. I'm a 21st Digital Marketer that still doesn't trust online food delivery in JA
Step 2.
Logs on to Cut di Line:
Findings:
- Not user-friendly (and I'm a digital marketer that can break down any site functionalities)
- I don't know where is open or closed
- I just don't trust spend my $$$ here and I'm uncomfortable in the first 15 secs of browsing the site
Logs on to Cut di Line:
Findings:
- Not user-friendly (and I'm a digital marketer that can break down any site functionalities)
- I don't know where is open or closed
- I just don't trust spend my $$$ here and I'm uncomfortable in the first 15 secs of browsing the site
