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1/ An area of Indian startups that I have always been interested in is MilkTech and more specifically daily hyperlocal deliveries. Milk is a daily essential to a lot of Indians so it makes sense to purchase it every day.
1/ An area of Indian startups that I have always been interested in is MilkTech and more specifically daily hyperlocal deliveries. Milk is a daily essential to a lot of Indians so it makes sense to purchase it every day.
2/ Also, a majority of the milk sold in India is sold in pouches and goes bad in 24-48 hours so consumers have to purchase it quite frequently (as opposed to milk in the US which is treated by UHT and has a significantly longer shelf life).
3/ The core idea behind these hyperlocal delivery startups is that a consumer chooses how much milk they want delivered and how frequently (~1-2L/day/household) and the logistics arm of the startup delivers it every morning.
