Discover and read the best of Twitter Threads about #narrativepower
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Narratives are made up of stories that hang together and shape how a community thinks about an issue or group of people. I am looking for models of narrative change that have been used to replace pervasive harmful ones. Here is my list so far. What would you add?#narrativepower
Build capacity of orgs to tell stories by providing resources or training. Can be done one time for a campaign or ongoing. Orgs led by people most affected by the issue working for systems change must be partners @_Narrative & @Participant do this well! So do we @RealGoodCenter
Strategically use protest and events to shape story and media coverage. Thinking of @owasow on 1960s protest and agenda seeding and @DrAlliRich work on embodied discourse.
How do you build story-based advocacy campaigns that can have real impact? My friends @samleewright, @msteinman, @aechristiano & I pulled together what we know from social impact entertainment campaigns & the science of social change in this four part series with @SSIR.
Storytelling is the most powerful tool we have, but only when crafted and deployed in the right ways. We offer a model for building campaigns and highlight three critical roles: funder, storyteller and strategist. #narrativepower ssir.org/articles/entry…
You are in on stories, but which stories should you tell? We share strategies for building or choosing transformative, counternarratives that can bring people together on divisive issues. #storytelling ssir.org/articles/entry…
