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Policing is facing #recruitment crisis: # applicants continue to ↓ across continent.

One tool freq used by #police = recruitment videos. But what do these videos highlight & how can they affect who applies?

In new article, I explore these ?s: doi.org/10.1093/police…

🧵:

1/15 Image
Police #recruitment #videos serve several related functions, incl to:

1. Attract prospective applicants to the PD;

2. Communicate specific roles, responsibilities & benefits of a career with the PD;

3. Help prospective applicants assess their potential with the PD.

2/15
In light of their functions, it’s important to consider how content of #videos may impact who applies for #policing #careers, and, in turn, who becomes police officers.

This is especially relevant given the challenges currently facing #policing, like the legitimacy crisis.

3/15
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