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An Inbound Marketing & Sales Braindump
I've been doing Google Ads for clients since 2009 but never run a paid ad for myself. Instead, I've built my business by making friends, building relationships, and creating win-wins.
Braindump below. 👇
I've been doing Google Ads for clients since 2009 but never run a paid ad for myself. Instead, I've built my business by making friends, building relationships, and creating win-wins.
Braindump below. 👇
1/ Let everyone know what you do
Make it a habit to naturally drop what you do into conversation. You want your name to spring to mind when people talk to other people.
Make it a habit to naturally drop what you do into conversation. You want your name to spring to mind when people talk to other people.
2/ Pay attention to how people introduce you to others
Years ago I paid a marketing consultant to help me figure out how to stop being known as a "Google Ads Guy" (I can help with other stuff dammit!).
I kept getting introduced by that label so I embraced it instead.
Years ago I paid a marketing consultant to help me figure out how to stop being known as a "Google Ads Guy" (I can help with other stuff dammit!).
I kept getting introduced by that label so I embraced it instead.
