Discover and read the best of Twitter Threads about #pureinvention

Most recents (2)

Now that the #FinalFantasy VII remake #FF7R is here, it makes me think about what a literal game-changer the 1997 original was. Not just in terms of sales, but for the game industry, for Japan as a nation, and for global culture. (1/14)
Final Fantasy VII injected a megadose of Japanese sensibilities into the minds of young Westerners. Anime/manga style melodrama. Visual-kei & Amano goth. Androgynous heroes. Alternatives to Western style. But how did that happen? (2/14)
First off, jump back to 1953. That’s when Masaru Ibuka (below) and Akio Morita decided to rename their tongue-twister of an electronics company, Tokyo Tsushin Kogyo, into a more pronounceable “Sony.” Why Sony? (3/14)
Read 14 tweets
Today, April 7, marks an epoch-making moment in pop cultural history: the debut of Mobile Suit Gundam. It wasn’t the first anime to find an older audience, but it was the first anime to trigger a full-fledged societal phenomenon. (1/9)
Gundam didn’t do well at first. In fact it was a ratings disaster. Written for teens, it was marketed towards kids, as nearly all anime was at the time. The sponsor, a toy company named Clover, pulled the plug as piles of its silly-looking merchandise sat on shelves. BUT! (2/9)
Older fans, teens and young adults, weren’t ready to give up. They poured out their souls in impassioned missives to what was then the best method of connecting to other fans: the pages of anime magazines like Animec, The Anime, and OUT. (3/9)
Read 10 tweets

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