Discover and read the best of Twitter Threads about #purplecowlaunch

Most recents (3)

In the strategy I wrote, the #purplecowlaunch posters campaign was meant to run for 3 days. It’s now been going for 5 weeks and it has been a learning curve of note.
The plan was always to do a 3 day teaser campaign, then launch the party, then reveal who was involved. In practice, that didn’t happen and a whole lot else did.
I am very naive and completely hopeless at managing people (I’m a strategist, my job is to think and solve problems), so this was massively out of my comfort zone. If I’d actually thought about it, I’d never have done it.
Read 17 tweets
#Thread Wow. What a #PurpleCowLaunch day! Our sincere thanks for the outpouring of support and well-wishes we have received. We always believed that this was needed, but it's a relief to know we were not wrong. ZACP is here. This is the game changer. capitalist.org.za
I'm party chair but since @RomanCabanac and @Neo_Ydidi are my co-founders, my more appropriate title is "first among equals". We plan to get 10 candidates into the National Assembly. I'd like to introduce them.
@RomanCabanac is legal consultant & co-host of 🇿🇦’s most downloaded podcast, @Renegade_Report He has keen interest in political strategy and messaging, with focus on property rights, freedom of speech and the deepening of democracy. #purplecowlaunch
Read 11 tweets
We're at the Rand Club this morning, an institution that would not have allowed most of us through the door when it was founded. We like that symbolism. #purplecowlaunch
"Every one of us is a victim of crime. And here is the crime. For every R100 rand that we contribute, our government spends R34 rand paying themselves." - @KanthanPillay
"We pay 400 people in Parliament more than a million rand per year per person, and they are largely unemployable.

These are people who do not know how to change a tyre, but want to spend our money on an airline that most of us will never fly."

@KanthanPillay not holding back.
Read 16 tweets

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