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A #thread about what has and has not worked for me since launching my first startup in Feb 2002 with my brother, striking some big deals, raising capital, losing money and rebuilding.

I hope you find it thought-provoking
We built some hype around @realvibez with our branded car, sponsoring events like Stages, ATI, Blink and Reggae Sumfest but we also knew that we had to be authentic - the website actually had to have the content on it
We did not want sugar-coated B.S. interviews so we focused on cold, hard truths when I asked questions.

Hence why I asked Collie Buddz about racism in this interview -
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