Discover and read the best of Twitter Threads about #sciencewriting

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Ok, now I'm emboldened. More unsolicited #sciencewriting advice. Today's is on titles.

The words in your title are the most important words in your manuscript. The title is seen when people do a google scholar search, and it determines whether ppl read your paper, so...

All people who see your paper read the title.
A small percentage read the abstract.
Maybe .01%? read your paper. (The ~CTR of a banner ad.)

Better titles leads more ppl to read your abstracts, papers, and cite your papers. Here are three suggestions...

1. More people care about effects than process. If you have to choose, report the effect in the title.

Effect: "Digital goods are valued less than physical goods."

Process: "Lower psychological ownership for digital than physical goods reduces their perceived value."

Read 6 tweets
I am not a great writer. But I am okay. I was not a great scientist. But I was okay. Yet since leaving school, I’ve done science and/or writing for over 16 years! Here’s the terrifyingly small amount of wisdom I have to share.
#academicchatter #sciencewriting #copywriting
Read 11 tweets
It's been 3 years since my first blog. I remember how terrified I was to hit "publish" on my first #blog post. Unleashing my words into the worldwide web was a scary thought. What if people hated my writing? Or worse, what if the article had mistakes? (1/5) #writingtips #SciComm
Importantly, this was supposed to be my first step towards transitioning into a career in #sciencewriting- a field that was a complete black box to my family and friends. Needless to say, everyone, including myself, was skeptical. (2/5)
Anyways, I tried, and learned 2 things over the years. 1) My writing didn't (positively or negatively) break the internet. At it's best and worst, readers moved on with their lives. (3/5)
Read 5 tweets

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