Discover and read the best of Twitter Threads about #searchon
Most recents (4)
Hello hello and welcome back to #SEOwomen! After taking a little break to get married, I've returned with the best of the best of women in search.
This week we've got a ton of bookmarkable content for ecommerce and local SEO. Let's begin! ⬇️🧵
This week we've got a ton of bookmarkable content for ecommerce and local SEO. Let's begin! ⬇️🧵
Lately I've been obsessing about headless SEO and the incredible possibilities it offers for omnichanel search (*cough* #SearchOn announcements *cough*). I've written a 101 guide on it for @sanity_io because headless is awesome and I don't gatekeep 💅🏽 sanity.io/headless-seo
Aude Brunel speaks on @oncrawl of the concept of Phygital, a fun name to talk about funnelling online searchers into your physical stores. This is super relevant considering the #SearchOn updates from yesterday, so give it a read: oncrawl.com/technical-seo/…
Resumen del evento Google #SearchOn de ayer.
En general, muy centrados en AI y comprender las búsquedas, en aprovechar su grafo de productos para ecommerce y en mejorar el aspecto visual de la búsqueda (algunas novedades recuerdan bastante a Pinterest).
Ejemplos en el 🧵
En general, muy centrados en AI y comprender las búsquedas, en aprovechar su grafo de productos para ecommerce y en mejorar el aspecto visual de la búsqueda (algunas novedades recuerdan bastante a Pinterest).
Ejemplos en el 🧵
Ahora podremos mezclar imágenes y palabras al usar Google Lens, gracias a MUM (Multitask Unified Mode).
Ejemplo de Google: apunta a una bici averiada y pregunta ¿cómo arreglo esto? Mi opinión: esto va a tardar en funcionar bien, pero quizá, combinado con la siguiente novedad...
Ejemplo de Google: apunta a una bici averiada y pregunta ¿cómo arreglo esto? Mi opinión: esto va a tardar en funcionar bien, pero quizá, combinado con la siguiente novedad...
podría ser bastante útil. "Refinar esta búsqueda" y "Ampliar esta búsqueda" serán opciones que podremos aplicar a las búsquedas dentro de unos meses.
IComo hacer zoom o agrandar una imagen, pero con keywords. El modo Refine puede hacer más importantes aún los términos long tail
IComo hacer zoom o agrandar una imagen, pero con keywords. El modo Refine puede hacer más importantes aún los términos long tail
Here’s a recap of the many ways we are making @Google Search more helpful and useful, as shared today at #SearchOn 2021. If you missed it, the recording is here: searchon.withgoogle.com and our blog post is here: blog.google/products/searc…
Using our AI system known as MUM – short for Multitask Unified Mode – we’ll make it possible in the coming months to combine words and images using Google Lens to better find what you’re looking for, such as [socks with this pattern]. Learn more:
blog.google/products/searc…
blog.google/products/searc…
Also using MUM, in the coming weeks, we are launching a feature that identifies related topics in a video, even if those aren’t explicitly mentioned. Learn more:
blog.google/products/searc…
blog.google/products/searc…
Ok, whew.
Here is a thread paraphrasing the new E-A-T-related updates from Google at #SearchOn
- Providing relevant and credible information is Google's responsibility
- People turn to Google to find info they can trust
- Misinformation is a growing problem
Here is a thread paraphrasing the new E-A-T-related updates from Google at #SearchOn
- Providing relevant and credible information is Google's responsibility
- People turn to Google to find info they can trust
- Misinformation is a growing problem
- Google's algorithms are designed to reward high-quality content, but for *critical topics* (YMYL), Google elevates authoritativeness to make sure users can find content they can trust.
- Users don't just want quick facts, they want to really understand the information
- Users don't just want quick facts, they want to really understand the information
- Google is continuing to invest in *information literacy features* based on research and best practices from experts (!!!)
- Google's new feature, "About This Source" has been used 400 million times since launch...
- Google's new feature, "About This Source" has been used 400 million times since launch...
