Discover and read the best of Twitter Threads about #shaving

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Harry's collected 100k emails in just one week leading up to their launch.

Their Co-founder, Jeff Raider, said that 77% of the emails were collected via referrals.

On average, each person referred more than 3 people.

And here's how you can replicate it 🧵
The "secret sauce" to Harry's pre-launch campaign was the use of a growth loop.

And most companies go wrong by only using a funnel to acquire new users.

The problem with a funnel is that the only way to get more results is to put more in at the top.
With this, none of your efforts are reinvested to acquire more users.

This is the problem that a growth loop fixes.

Unlike a funnel, a growth loop focuses on compounding growth.

Because a growth loop defines how one group of new users will generate another group of new users.
Read 16 tweets
For 2020 I'm going to try the one photo a day challenge. I'll reply tip this each day with a photo.
Marble Kaleidoscope.

Sony a7iii
FE 2.8/90 Macro G OSS
ISO 400
1/30 Image
Carew Sconce

Samsung Note 10+
6 mm
1/17 Image
Read 369 tweets
It’s #Monday, I’m boozing it up at a 4 seat bar, the #barkeep is a long pourer, and I’m all fucking set if I get something stuck between my teeth.👇🙃 #RandomThoughts #drinking #OutAndAbout
Shooting the shit with a friend, she’s proud to be doing well with her plants - unusual for her.

The key was a #video explaining the benefits of pruning.

She needs REASONS. She got them.

Apparently, pruning in a particular manner stimulates growth hormones.
Of course, this led to me initiating a discussion about the #movie I just watched on Hulu, called “The German Doctor.”

The main character was Josef Mengele. #ThisHappened

People, this is why I’m known in my circles as “The Black Hole Of Conversation.” SMTH
Read 239 tweets

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