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I’ve spent over $300 on OV in the past six months and I wanted to know how they pulled that off.
So I did some digging.
The @outdoorvoices retention recipe:
1. Vision & Focus
2. Community-First Mindset
3. The Awe of Experience
Thread time 👇
So I did some digging.
The @outdoorvoices retention recipe:
1. Vision & Focus
2. Community-First Mindset
3. The Awe of Experience
Thread time 👇
@OutdoorVoices It's been reported that @outdoorvoices repeat customer rate is insanely high, nearly doubling the average e-commerce site.
The brand *almost* feels like a subscription…
Our first contributor of this (mainly due to Haney’s dedication) is OV’s clear and consistent brand vision.
The brand *almost* feels like a subscription…
Our first contributor of this (mainly due to Haney’s dedication) is OV’s clear and consistent brand vision.
@OutdoorVoices OV separates itself from big players like @Nike @lululemon and @UnderArmour by shifting the narrative on fitness.
The tagline “doing things” brings a new idea to the fitness world & OV dedicates it’s branding, communications, product line, and every tiny detail to that vision.
The tagline “doing things” brings a new idea to the fitness world & OV dedicates it’s branding, communications, product line, and every tiny detail to that vision.
