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1/ Self publishing vs other options.

Let's get one thing out of the way.

You should publish once with a mainstream publisher. Get it out of the system. You should sell a title on Amazon. Make it to your genre, subject top 10 list. Even hit the numero uno spot for a day.
2/ But once you are done, you are done.

It doesn't matter who your publisher, distributor or book seller is. In the end you, the author, sells the book.

You create the hype, you generate the traffic, you direct the buyers.

Amazon doesn't get people to your book, you do
3/ So if you are writing the book, editing it, marketing it, promoting it, how much of the book proceeds do you get?

Do you get to talk or see or engage with your customers? Do you even know who they are?

With main stream publishing, no. There is no data, real time or otherwise
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