Discover and read the best of Twitter Threads about #wtsfest

Most recents (6)

The Women in Tech SEO Festival #WTSFest 2023 tickets are now live πŸŽ‰
πŸ—“ Friday, March 3rd
πŸ‡¬πŸ‡§ Barbican Centre, London
10 brilliant talks by 10 brilliant speakers
womenintechseo.com/conference/
A huge thank YOU to our sponsors for making #WTSFest possible πŸ™πŸ½
After Party: @Moz
Tier 2: @Connective_3 @GrayDotCo @Majestic @Oncrawl
Scholarship: @airadigital @digitaloftuk & Google (aka: @JohnMu)
womenintechseo.com/conference/
Read 7 tweets
It's #InternationalWomensDay so I'll just sit here and wait for a man to bring me cake. That's how it works right? (Hilarious) jokes aside I've been thinking about women-only spaces recently and how I've gone from a sceptic to a massive advocate. Here's why...
and before I go any further I totally mean ALL women #TransRightsAreHumanRights
I'm a raging feminist right but I have to admit I didn't really see the value in women-only discussions and events. Like I could see they're 'nice' but didn't really see the power in them.
Read 14 tweets
Literally every week women crate and share so much SEO knowledge I can't keep up! The #SEOwomen bar is so high I can't keep up πŸ”₯
Here's the best of the best from this weekπŸ§΅β¬‡οΈ
Last week we celebrated the #WTSFest, organised by @areej_abuali and @techseowomen. The talks were incredible, and if you missed out, I really really recommend that you buy a recording ticket (available till the 4th of March): womenintechseo.com/conference/
The slides by @CrystalontheWeb offer a very data-rich business case on creating profile pages. It even offers an SEO template with the on-page optimisations and CTAs to implement. Epic. slideshare.net/CrystalCarter2…
Read 9 tweets
Alternative pricing models can be powerful levers to reduce barriers to entry + improve accessibility to your product, service or event

Here are 7 creative approaches to pricing, implemented by some amazing individuals and organizations

A (long but juicy)🧡
1. Sliding scale

This might be the most well-known alternative pricing model, often used by counsellors + other complementary healthcare providers

It's typically available to folks with lower income/financial means

It's a great model for courses, workshops, events + more

1/
At @shinebootcamp we offer our Foundations program on a sliding scale

Using an adapted criteria developed by @taylorelysemo of @InnerWorkout we offer 3 tiers

Here's how it breaks down in actual sales:

Tier 1 (lowest $): 13%
Tier 2 (mid $): 38%
Tier 3 (highest $): 49%

2/ 3 columns labelled "Ti...
Read 15 tweets
Not all women are white women.
I founded @techseowomen 2.5 years ago and one thing I've struggled with over time is ensuring it doesn't run into a community primarily for white women.
Here are some things I do to ensure that doesn't happen 🧡
1) I never run an event or an event cohort that only features white women. In fact, the upcoming #WTSFest features 50% women of colour.
womenintechseo.com/conference/
2) I never share a #WTSNewsletter edition that only features white women's content. I put the effort to go through feeds by women of colour and collate their brilliant pieces.
womenintechseo.com/newsletter/
Read 8 tweets
How to thrive as an SEO specialist in Complex SEO processes to make things happen?

Is about:

πŸ‘©πŸ»β€πŸ« Having Influence to earn support
πŸƒπŸ½β€β™€οΈ Be fast and agile
🚨 Be consistent and error free.

I explain how in my presentation from #WTSFest πŸ™Œ

slideshare.net/aleydasolis/th… Image
A few highlights of the presentation, in #SEOmeme mode (@izzionfire this is dedicated to you 😜):

* When decision makers assess SEO vs. PPC investment... Image
A real pic of an SEO waiting for implementations to be launched πŸ˜‚

... Image
Read 15 tweets

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