Think out of the box:
Normal approach → normal results
Break w/ norms, do things differently & better
Sometimes is not about what you add, but about what you remove
If something is wrong, unnecessary, expensive,… remove it!
@BedrosKeuilian (interesting as the centroid of a cluster, IMHO):
1. Find your purpose
2. Be resourceful, relentless, resilient
3. Set higher expectations
4. Own your life
First: Fail small many times very fast. Learn.
Then: Win big a few times committing to them. Invest.
You need to check the numbers to evaluate how good your idea is, when are you going to break even, how much are you going to make. If it's not done, it may be for a reason, other people are "creative" too, not just you. Avoid self-delusion & ruin
Market analysis may be point zero, before starting:
- Creation of customer personas
- Value proposition - problem solution fit
- Business development
- Prototyping
- Real customer engagement
- Iterative product development
- Convincing product pitch
Good thread:
Be cheap
It also applies to individuals, a penny saved is not a penny earned, but a net penny earned after taxes
It is still just a penny, though. Earn as much as possible, then *invest* as wisely as possible
It's not about total amounts, but % of ROI
To be successful in the [job] market, don't be the purple squirrel everybody is looking for, be the person they should be looking for and nobody thought of because nobody else is
Then prove it to get the job
Better: get customers, prove valuable
Follow @jackbutcher and @visualizevalue
It takes time, talent, and effort to put some things so simply and concisely
More important: laconic wisdom is good for you to read and think about, it is a huge benefit, at a small cost
Creating value may be easier than creating trust (~branding), which you need to put anti-rival goods (e.g knowledge) behind a fence. Focus on what's most relevant as a differentiator
Creating a product that doesn't require you as an active component allows for grater scalability
@RayDalio #principles are all relevant for this thread. I'm not going to copy all of them, this one may be the most relevant here. If you didn't know about them, start here:
Do not compete with others, help them to be free in new ways
From @MJDeMarco: fix ONE thing that sucks w/:
- Control: make profit ← make decisions
- Entry: avg effort → avg results
- Need: needs to not suck: *USP
- Time & Scale: not constrained by your time/location
*USP: Brand & marketing: ♕, margins, growth
From @naval (again):
- Ownership
- Provide at scale what society wants and cannot get yet
- Learn foundational skills
- Follow your curiosity into knowledge nobody teaches
- Leverage code and media
- Work hard, with the right people
- Build and sell
More:
*Uniqueness*
Only 1:
- product, result, process, offering
- type of: client, problem
Result is transformation, from A to B
Align: why, how, what, and who
Be world class, the only choice [you = "transformer"]
Identity is: A, B, who, you = brand
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