Olivier | CRO Profile picture
CRO & Website Designer for Brands in the Health/wellness (Not an agency). Supplement brand owner.

Jun 19, 2020, 7 tweets

[Ads Examples] Nomatic make great creatives that convert like crazy

Let's analyze their ads

1. Functionalities/product centered ad angle

✅Strong message 1st sec "The most functional backpack"
✅Eye-cathing effects /dynamic text
✅Great Music & effect

👇Other examples bellow

2. Competitors alternative/problem-centered ad angle

✅Eye-catching 1st seconds + Adress problem from competitors
✅Introduce a solution to the problem + he wakes up + epic music + voice sounds more confident
✅Strong claim "The most functional bag ever" "you're gonna love it"

3. Social proof/UCG/fonctionnalities ad angle

✅eye-catching text & message at 1st seconds "BUILD LIKE A TANK"
✅short UGC videos with keywords: "very solid "super-durable" "I can carry so many things"
✅focuses on people and emotions

4. Simple but great retargeting ads

It's actually the first a see ads emphasizing on the fact that you can pay in multiple times.

I think it's a great idea. Needs to be tried

"Buy now pay later" is a strong headline

Which ad do you think is the best ?

By the best, i mean the one that converts the most.

and why ?

I think the 2 is great

Btw, i found Nomatic on unicornads.com
A website recommended by @social_savannah on her Fb group.

A great source of inspiration for Fb/inst ads

Which one do you think is the best, utopians ?@wizofecom @waronweakness @IrishEcom

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