Wow. Yeah, not sure their investors are going to like this. Excerpt: "A boycott of advertisers on social media is gaining momentum, and Facebook is the primary target."
nytimes.com/2020/06/29/bus…
If you're following the Facebook boycott, you may already know @NAACP, @ADL & others joined together to launch the #StopHateforProfit campaign. So far, @patagonia, @REI, @thenorthface and others have joined the boycott.
My firm helps a lot of nonprofits and small business owners build digital fundraising campaigns on Facebook, Google, and other platforms.
It's part of our work to incorporate digital, #popculture & entertainment into social justice digital fundraising and outreach campaigns. funkybrownchick.com/services
So, I'm very familiar with the good, bad, ugly, etc. of a bunch of these platforms. On average, for #nonprofits, we earn them about a 2Xs - 4Xs return on their investment (...besting the benchmark, which is usually only 80 cents on the dollar).
If you're curious to know what life might look like in a "post-Facebook" world, here are a few thoughts. #nonprofits funkybrownchick.com/owning-your-da…
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