Just an idea - often the narrative that get's out is the exact opposite of what was either the truth, or what was initially intended.
If anyone has any examples on this theme, please share.
Below - a first example.
#PRGoneWrong
King Canute got a bit tired of his subjects thinking that he, as king, had God like powers.
As a very effective example, or so he thought, to clearly demonstrate the extent of his power, he sat on his throne on a beach and commanded the tide not to come in....
Unsurprisingly, the tide ignored him, did come in, and got both king Canute and his throne rather wet.
The people laughed. But.....
....the story that got out was not that King Canute was a wise king trying to educate an ignorant populace.
The story that got out was that King Canute was a stupid fool who thought he could stop the tide from coming in!
#PRGoneWrong
en.wikipedia.org/wiki/King_Canu…
Another story of people picking up the wrong end of the stick....
People say "Good in parts" and think that something was a little bit good - sort of ok.
However this is #PRGoneWrong because the phrase is behind the Victorian Curate who was having tea with the Bishop.
He was served an egg that was completely and utterly rotten. Yet as a most insignificant and unimportant member of the church, and in order not to offend his auspicious host, he ate it.
And the Bishop asked the Curate...
"How was your egg."
To which the curate responded...
"Good in parts, your excellency".
....and this story was written up in the papers at the time, to the general amusement of readers, yet now people don't realise that to call something 'good in parts' is to infer that it is completely rotten.
Brexit is good in parts!
You cannot have an egg that is partially rotten.
It's either rotten or it's not.
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