Content is king, but format is queen.
Your content can be great, but if its not easy to consume, it won't be seen.
How can you improve your tweeting style?
By stealing from the best.
A thread👇
1/ Punch liners
Clear statements about something written in one line.
Something that can ignite a conversation, a thought or action.
@jackbutcher is a master at this. +80% of his tweets are like that.
2/ Punch liners (part 2)
Punch liners also work if they are controversial.
And for that, @shl is your go to guy.
Him being not your usual VC makes his one liners very popular.
3/ Lists
Who doesn't love a bunch of actionable steps compressed on one tweet?
It gives a clear guide to follow. "First do this, then this to achieve this".
Perfect examples by @dvassallo and @david_perell
4/ Multiple mention
Tweets that mention a lot of people/brands are also popular.
Its a win-win, you spread the word about them and they like or RT your content.
Besides, it looks aesthetically pleasing.
Examples by @bramk and @mkobach
5/ The thread starter
The tweet that starts a thread needs to be like a newspaper headline.
If it includes numbers ($$$), better.
Perfect example by @ianrborthwick
6/ Bonus track: Rise of visual twitter
We can thank this trend to @jackbutcher and @visualizevalue
This kind of tweets consist of one sentence (normally a quote) and its visual interpretation.
Beautiful.
End/ What now?
Take this examples and:
- Steal them
- Remix them
- Create your own
If you enjoyed the thread, please like and RT the first tweet so more people can see it!
Here's s full breakdown on how I think I managed this tweet to go "viral"👇
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