Some really interesting data points from #pidilite Investor presentation.
People mostly know their brands - Fevicol, Fevikwik. But many more > See the picture below :
Their core brand which is behind the success is Fevicol. The Company is adding variants and premiumization to this Core product. See the different variants of the same product to address all forms of adhesive requirements. Latest entrant is a Spray.
Expanding into other Emerging Markets which have "India Like" approach.
Focus on Pioneer category which have a huge market opportunity - requires spreading of knowledge. One example is Roff for Tile & Stones. 90% of the vast market uses cement to fix tiles.
Revenue split > Majority comes from Adhesive & Sealants
A growing Company with a good scope to continue this growth trajectory. Revenues have been expanding @ 13% CAGR and Profits at 15%
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