*Thread* Dark Psychology - Presupposition
Telegraph & Implant thoughts using only ONE word
(Please use responsibly) 👇🏼
By adding only one word to what you say
You can change the entire meaning
Implanting hidden 'context' tucked under the text
Communicating anything you want, without actually having to say it
When you say things directly it has a much less potent effect
If I spell out 4 you become a inactive spectator
If I lay out 2+2
You become an active participant putting 2 & 2 together
It then feels like YOU thought of 4 organically
Even though I LEAD you to 4
🇺🇸 "Make America Great AGAIN"
By adding the one word: 'again'
- Implies America was great
- Implies it's not great right now
^ These did not need to be articulated
The listener's brain automatically implies them
Absorbing the assumption of the statement
If I wrote a book titled
📕 "How to be better in bed"
Nobody would want to be seen with it 😂
- Implies they're not good in bed
But if I add just one word....
📕 "How to be EVEN better in bed"
- Implies they're already great in bed
Just using ONE word
We can 'tuck in' assumptions & implant content underneath the text
Without ever actually having to say it
If I directly compliment someone
"You're funny"
- No 'tucked in' assumptions or implanting
It's a direct statement
But if I say..
"You're ACTUALLY pretty funny"
- Adding 'actually' implies i'm surprised that they're funny
Without me actually having to say that directly
- Titling your products
- Writing sales pitches/slogans/videos
- Flirting
- Socializing
The ability to get someone thinking about something (transfer of assumptions)
Without having to articulate it
Is a useful tool when used wisely
⚠️Disclaimer though....
The purpose is NEVER to manipulate
The purpose of learning psychology, human behavior, etc
🔑 Is to align the product & marketing AND to help people get over the fence
Scale of 0-10
Manipulation seeks to get people at 0-4 interest level & raise it enough to...
Get someone to do something they don't want or have interest in doing
That's a loss for both parties involved
Don't waste your time
'Marketing' or understanding Human Behavior & Psychology is actually a RESPECTFUL thing
When someone is at a 5-7 interest level
Knowing this stuff is RESPECT for where they are at
Understanding them
Communicating why you/your offer is right for them
Without directly saying it
Leading them to assume it
When their interest level is above 5
They already want it
Sometimes they/we get in our own way
^ wanted to throw in that last bit
Recent threads have been on human behavior & psychological strategy
Let me know if there is any topic you'd like to see a thread on
Thank you for reading
🥂Cheers,
- Yous
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