Minnesota - identified U.S. states as an ideal setting for testing narrative strategies that could bridge short-term interventions with long-term goals, particularly given the historic role states play as laboratories for experimentation.
narrativeinitiative.org/wp-content/upl…
We evaluated the readiness, alignment, diversity, and political relevance of organizations in several states. It became clear that Minnesota was an ideal place to start.
We developed a practice of deep collaboration with our partners in Minnesota to discuss ongoing narrative strategy formation, integration, and execution. This included weekly
meetings with Kenza and Dave to design interventions, identify opportunities, and allocate communications
One of the major outcomes of our efforts to advance narrative as strategy was a daylong strategy session designed and executed by a team from Narrative Initiative and state partners including both organizers and communicators in August 2018. The session engaged more than 75 staff
Minnesota - The framework delineates capacities to: create a new narrative, translate the narrative across the many voices that will carry it, drive the new narrative in the public sphere, and observe together the impacts of narrative adoption efforts.
We worked with state partners on a number of outcomes designed to have long-term impact in Minnesota and beyond:
● We designed and delivered five workshops on narrative as skill and narrative as
strategy for over 100 different principals, communicators, organizers, policy staff
Minnesota Community leaders.
● We created a library of more than a dozen tools and case studies developed by Narrative Initiative and/or state partners. We produced several conceptual models for approaching narrative change that we believe will be of value to the larger field
Adding this shocking article in because it shows they are still working hard on narratives in Minnesota. This time with actual state dollars! I heard this particular narrative purchase had been stopped.
Share this Scrolly Tale with your friends.
A Scrolly Tale is a new way to read Twitter threads with a more visually immersive experience.
Discover more beautiful Scrolly Tales like this.