Thread by @MurtazaBambot

Just got a masterclass in community from two 19-yr-old college students ✨

@brandonthezhang & @aaditsh run Maker’s Mark (MM) — a cohort-based course on Twitter audience building

Here’s the secret to how they built one of the most engaged learning communities I’ve ever seen 🧵

1/ Teach fundamentals that can be applied instantly ✅

MM's feedback loop:
1️⃣ Teach skill
2️⃣ Students apply skill
3️⃣ They win

Wins can be small. Get people through this loop fast & engagement sky-rockets.

Week 1: MM taught thread writing. Students gained 100s of follows fast.

2/ Learn WITH your students 📚

Aadit & Brandon are experts with a student mindset

Even as Aadit was writing his own threads on Twitter, he'd actively post in Maker's Mark's community & share his personal learnings.

Instantly made us all comfortable "learning in public"

3/ Craft a culture around consistent feedback ✍️

Brandon regularly gave detailed, personalized feedback. Often through short @loom videos

This increased the bar for everyone:

You work harder when you know others are actually looking at the final product

4/ Tailor learning to personal goals 🏁

Brandon offered to jump on a 15 min call with everyone.

During mine, I shared my main goal: get more communities on @HeartbeatChat. He showed tactics to do this instantly

I was able to prioritize MM bc it made immediate impact for me

5/ Adjust as needed 🧭

We gave a ton of feedback during sessions:
• Longer breakout rooms
• Different AMA requests
• Different feedback formats

@brandonthezhang and @aaditsh really took them to heart & made tons of improvements on the fly

6/ End at a leaping off point 🚀

We'd learned the basics of writing threads, growing engagement, and most importantly — building genuine relationships with as many followers as possible.

In 3 weeks, I genuinely got everything I need to scale to 10k follows

That's it for now.

If you enjoyed the thread, please:

1. RT the first tweet
2. Follow me @murtazabambot for more community insights

📣 Big shout-out to @aaditsh and @brandonthezhang for being so thoughtful & intentional while building Maker's Mark.

+1 to @MavenHQ for empowering incredible course creators like these

Ready to build an audience, yourself?
Cohort 2 starts Nov 8 👇👇

maven.com/brandonaadit/m…

TL;DR
1/ Teach basics that students can apply fast
2/ Learn with your students
3/ Craft a culture around feedback
4/ Tailor learning to student goals
5/ Adjust as needed
6/ End on a leaping off point