Five UI/UX tips to improve your landing pages 👇
#SketchDesignChallenge 🔥
1/5. Poor text contrast on images.
Make sure that
🔷 the text on images is easy to read
🔷 it doesn't cover any important objects behind it (e.g. faces or products)
🔷 text contrast is good everywhere, not only on images
2/5. Navigation.
Don't hide navigation under hamburger icons on desktop devices.
That will hinder users to find necessary pages.
3/5. Company logo.
For some reason, I often see a company logo with a small line of text next to it.
It's hard to read.
Instead, make it a headline in the hero section.
4/5. Clickable area.
Ensure all your links and other elements that can be clicked have a large clickable area.
It improves the landing page usability.
5/5. Text length.
Don't make text lines too lengthy. It's hard to read such text.
There is no golden standard for this, but usually, something around ~70 characters per line looks good.
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