BrainOnChain Profile picture
Ex VC, Angel Investor and Advisor. Turned $500 into millions. Sharing my journey, not financial advice. https://t.co/e8zwstH6gd

Dec 15, 2022, 13 tweets

Tips for #web3 projects looking to #fundraise.

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1.1/ TEAM EXPERIENCE

A venture capitalist typically evaluates the team's background and their ability to work together as one of the most critical components of their decision-making process.

1.2/ VCs scrutinize the collective experiences of the team members in developing web3 projects and take into account the individual traits, aptitudes, and character of those working on the project.

1.3/ VC wants to know if each member has a deep understanding and affinity for the industry; are they truly passionate about what they do? Can they demonstrate a grasp of how their niche within the industry fits into the wider web3 ecosystem?

2.1/ VALUE PROPOSITION

Consider whether an alternative simpler solution exists before attempting to solve a problem with web3 integration. It is essential to avoid the perception that you are merely trying to take advantage of NFTs and DeFi. What value are you adding?

2.2/ When pitching to a venture capitalist, it is essential to provide a more detailed and factual overview than usual in order for your pitch to stand out. The pitch should include extra details and evidence to create a richer semantic understanding for the investor.

3.1/ PITCH DECK

Your pitch deck should intrigue the VC enough to want to have a conversation with you. The meeting itself should be compelling and generate enthusiasm. Don't give away too much information prior to the meeting, as this can lead to an overly negative outlook.

3.2/ When constructing the deck, make sure to include more details and facts, as well as using more descriptive language.

4.1/ PRODUCT

Some argue that fundraising can be more successful if the product is not yet fully developed, as it is easier to persuade potential investors with an alluring vision of a future reality rather than a tangible, but incomplete product.

4.2/ Another option would be to present a semi-finished version of the product; providing more details and facts about its features and benefits, also giving a nuanced description of the concept, in order to give investors an enhanced insight into the potential of the product.

5/ COLD OUTREACH

A mistake people make with cold outreach is that they don't keep it short and simple.

All you have to do is state your unique selling propositions and intention with the VC.

Don't forget to know who you're sending it to! Understanding their interests is key.

6/ GETTING INTROS

One way to connect with VCs is to network and work with people who can make the warm intros.

You can do this by asking other founders, key opinions leaders, and VC scouts.

7/ Unique.vc is developing solutions to help projects fundraise more effectively. Follow us, and stay tuned, further announcements coming beginning of next year!

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