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Building the FritoLay of Real Food at @ancientcrunch. Get seed oils out of your pantry ➡️ @masa_chips tortilla chips and @vandy_crisps ➡️ potato chips

Dec 19, 2022, 8 tweets

I don't know who needs to hear this but Trader Joe's is not a health-food store

Cute fonts, clever packaging, and misleading branding have led a generation of shoppers to believe TJs is where you buy good, healthy food

But here are some of your TJs favorites, presented without comment alongside their ingredients:

Unsure of what kind of seed oil it even contains:

Wholesome vegan ingredients:

My personal favorite:

The list goes on and on...

If you want to eat healthy, don't outsource your thinking to marketers:

Eat foods that are meant to be foods, and the fewer ingredients the better.

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