Our Digital News Report 2023 is out today!
๐ 46 markets
๐ 93,000+ respondents
๐ท Cross-national analysis from @nicnewman @richrdfletcher @kirstenaeddy Craig T. Robertson @rasmus_kleis & our partners
๐ฑExplore now digitalnewsreport.org/2023
๐งต Findings in thread #DNR23
Here are 3 headlines:
๐Fewer people are using Facebook for news, with Twitter usage relatively stable in most countries
๐ฑTikTok is gaining even more ground among young audiences
๐ฐThe economic downturn is putting further pressure on business models
reutersinstitute.politics.ox.ac.uk/digital-news-rโฆ
Facebook is becoming much less important as a source of news
๐ Just 28% say they accessed news via Facebook in 2023 compared with 42% in 2016. News usage for Twitter has remained relatively stable, with usage of Mastodon very low. Evolution for each platform in the chart below
TikTok is the fastest growing social network in our survey
๐ Across our global sample, it is now used by 44% of 18โ24s for any purpose (and by 20% for news)
๐ TikTok is most heavily used in the Global South, where it is used by many across ages. Figures by age & country below
The report finds that growth in payment for online news has stalled in many markets
๐ธ 39% of news subscribers across more than 20 countries say they have cancelled/renegotiated subscriptions
โAround half of non-subscribers in ๐ฌ๐ง๐บ๐ธ๐ฉ๐ชsay that nothing would convince them to pay
We've been tracking the % paying for online news for almost a decade in rich, newspaper-centric countries
๐ฐAcross 20 countries, the % has remained at 17% โ raising questions about whether we may have reached a peak for current offers. Check out figures by market below
The report finds declining interest in news in a large number of countries
๐ The decline is especially striking in Spain (34 points since 2015), UK (27) and France (23)
๐Interest is lower amongst women and younger people, with the falls often greatest in polarised countries
36% in our sample avoid the news sometimes/often, 7 points more than in 2017 but 2 lower than in 2022
๐ News avoiders are interested in positive stories (55%), solutions (46%) and explainers (39%). Only 35% are interested in the big stories of the day (62% of non-avoiders are)
Trust in the news has fallen across markets by a further 2 points in the last year, reversing in many countries the gains made in the pandemic
๐On average, 40% say they trust most news most of the time. ๐ซ๐ฎ has the highest levels of trust (69%) while ๐ฌ๐ท (19%), the lowest
News podcasting continues to resonate with younger audiences, but is still a minority activity
๐ 34% access a podcast monthly, based on a group of 20 countries, but only 12% access a news show. Despite the growing amount of news podcasts, this % has remained stable since 2018
Fewer people are participating in online news than in the recent past
๐Across markets, only 22% are now active participators, with around half (47%) not participating at all.
๐In ๐ช๐ธ๐ฌ๐ง๐บ๐ธ the proportion of active participators has fallen by more than 10 points since 2016
๐ These are just a few highlights from #DNR23. We encourage you to explore it in full. Here are a few key links:
๐ Download PDF here reutersinstitute.politics.ox.ac.uk/sites/default/โฆ
๐ Explore data from every country reutersinstitute.politics.ox.ac.uk/digital-news-rโฆ
๐ฑ Explore the report online
reutersinstitute.politics.ox.ac.uk/digital-news-rโฆ
๐ Check out our interactive reutersinstitute.politics.ox.ac.uk/digital-news-rโฆ
๐ฉ๐พโ๐ป Explore the report in hundreds of slides reutersinstitute.politics.ox.ac.uk/digital-news-rโฆ
๐งโ๐ฌ Read our methodology reutersinstitute.politics.ox.ac.uk/digital-news-rโฆ
#DNR23 wouldn't be possible without our partners and sponsors @GoogleNewsInit @BBCNews @CEM_Medias
@Code4Africa @CNaM_ie @CommvdMedia @EdelmanUK @FrittOrd KPF @BredowInstitut @mediasaatio @nhk_news @Ofcom @Reuters @roskildeuni @UniCanberra @fcomunav @FundacionGabo
Thank you all
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