Andrew Arenge Profile picture
Director of Ops @PennPORES @Penn_FoxLeads | @NBCNews Elections Unit | Usually analyzing digital political ad data

Aug 30, 2024, 8 tweets

NEW: Harris campaign is in the process of launching a whole bunch of new geotargeted digital ads. They're all running in very specific zip codes in swing states.

This 🧵will go through the latest digital ads from the campaign.

First one is called Opportunity.

Here's a new digital ad going after Trump for Project 2025.

In this new Harris campaign targeted digital ad, they talk about Kamala's mother.

"Kamala Harris was raised to take action. Whenever she saw something that was unfair, her mother would ask 'What are you going to do about it?'"

In this new ad, Harris goes after Trump on economic issues.

"What Donald Trump plans to do is in effect a national sales tax. Donald Trump's plan would cost a typical family $3,900 a year."

Here's another new ad that makes a very similar argument about the economy.

"Food prices are just too high. Kamala Harris' plan will bring costs down. Donald Trump? He'd impose what is essentially a national sales tax."

Here's another new targeted digital ad from the Harris campaign going after Project 2025.

Is the Harris team targeting digital ads at you and your neighbors?

You can use this site to dig into the states, counties, even zip codes to see what ads they’re running where:

@daynahmk I built a whole website trying to track which communities they are targeting, so you can see what they’re spending in your neighborhood:

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