China just destroyed the $400B global BIG luxury Brands market in a week.
Sales are plummeting for LV, Gucci, Hermès, Chanel
Chinese creators are exposing the truth...
Thread🧵
1/ What used to be a thousands ?
Now revealed as a Few $hundreds factory product.
Same design
Same Materials
Same stitching
Just without the logo
2/ TikTok in China is turning luxury upside down.
3/ Luxury pricing = 90% brand cost only 10% Product cost
If you're an entrepreneur , you need to know about @MeetGamma the ultimate presentation tool.
It will save you hours of work
See how fast turned an article into a full presentation on the "15 Global Luxury Brands" Gamma.app
4/ Gen Z in China no longer dreams of Hermès.
5/ Deckers only 10$
6/ Sephora
7/ watch this
8/ why pay only for logo
9/ The “old luxury” is dying.
The new luxury?
Still being defined.
10/ One thing’s for sure:
This direct access to factory prices can reshaped the global market forever.
I hope you enjoyed and found this thread helpful
- Follow @Zoya_ai for more
- Like, and share the first below post with your friends for support and Bookmark for your future reference!
The world's first AI based Chief Marketing Officer just launched: 👇
Share this Scrolly Tale with your friends.
A Scrolly Tale is a new way to read Twitter threads with a more visually immersive experience.
Discover more beautiful Scrolly Tales like this.